News about trademarks
Trademarks, whether they are strong, beautiful or special, play an important role in our daily lives. All brands have their own story, their own context within which they develop. Investing in the value of a trademark is an important part of a business’s strategy since the value of a trademark or trademarks to a great extent determines the profitability of the organisation and thus its value. With practical situations as a focus, this section sets out all relevant and interesting developments in the field of trademark law.
The Novagraaf Holiday Puzzle – enter to win a designer watch!
Here at Novagraaf, we love a Christmas puzzle, so to celebrate the holiday season, we’ve put together another of our annual IP teasers. This year, all you need to do is reorder the 26 logos into the alphabetical order of their trademarks. Get them all right and you’ll be in with a chance to win this year’s prize: a unique French designer watch!
Does Texas University have a right to ‘12th Man’?
Idioms, sayings and clichés are commonplace in the English language. But, what happens if someone tries to register and enforce a trademark to protect such phrases - should it be allowed? That’s the question at the heart of the current dispute over the ‘12th Man’ trademark, a term that Texas A&M University, owner of the mark, claims to have invented in 1922.
The importance of trademark searching
The recent battle between a US winery and a US distillery over the ‘Sugarlands’ trademark emphasises once again the importance of trademark availability and clearance searches before investing heavily in brand development, trademark registrations and product launches.
Counterfeiting still on the rise says European Commission
Statistics published at the end of October 2015 by the European Commission (EC) show a continued increase in the number of shipments suspected of violating IP rights. In its ‘Report on EU customs enforcement of IPR’, the EC identified internet shopping as a major source of counterfeit goods in the EU in the previous year. Cigarettes were at the top of the list of detained articles, followed..
CTM fails due to conceptual similarity with French trademark
Owner of ATHÉ trademark successfully opposed the application for the word sign ATHEIST for identical and similar goods. The General Court of the Court of Justice of the European Union agreed with OHIM’s original decision and ATHÉ’s argument that the signs ATHÉ and ATHEIST were confusingly similar because the (English) word ‘atheist’ is the literal translation of the (French) word..
A sense of place: city domains
.london, .amsterdam and .vegas are just three of the 30 domain name extensions relating to cities that are now open for registration. These new, localised domains provide companies that operate in key locations a unique marketing channel.
Skinny girls battle over slimming trademark
US reality TV star Bethenny Frankel has brought a trademark infringement action against the founders of Skinny Girl weight loss tea. Frankel has used the ‘Skinny Girl’ brand since 2009, registering a trademark to protect it in 2011.
Hugo Boss versus hugobossoutlet.nl
Luxury clothing brand Hugo Boss recently took on the owner of outlet site hugobossoutlet.nl. The clothing company made several claims to WIPO’s Arbitration and Mediation Centre, citing the potential for confusion with the Hugo Boss trademark. However, a lack of evidence almost undid the clothing giant’s action.
Sunrise period for .wine and .vin announced
The launch schedule for the .wine and .vin domain names has now been announced, with the Sunrise period due to open on 17 November and close on 16 January 2016.
I am what I am
US artist William Adams, popularly known as will.i.am, became famous as a member of the band Black Eyes Peas. He has since used that success to launch an exceptionally well-run merchandise line. However, his attempts to register the word mark ‘I AM’ at the US Patent and Trademark Office (USPTO) has not proved quite as successful.