Contact form

Send an email

 Receive the newsletter

Call

News about trademarks

Trademarks, whether they are strong, beautiful or special, play an important role in our daily lives. All brands have their own story, their own context within which they develop. Investing in the value of a trademark is an important part of a business’s strategy since the value of a trademark or trademarks to a great extent determines the profitability of the organisation and thus its value. With practical situations as a focus, this section sets out all relevant and interesting developments in the field of trademark law.

Brexit – what does it mean for your IP rights?

24-06-2016

It was predicted to be a close result, yet the British public's vote to 'Brexit' the European Union in yesterday's referendum will still have come as an unwelcome shock to many. It has also led to considerable uncertainty. This will be the first time that a significant member of the EU has left, and there is no detailed mechanism in place yet to structure that exit. What will it mean for IP..

Read more...

EU referendum: What does a Brexit vote mean for trademark rights?

24-06-2016

Following our update on the possible impact on a business’s patent rights after the UK voted to leave the EU in yesterday's referendum, we look at the implications of 'Brexit' for trademark and design portfolios.

Read more...

Smells fake? Chanel wins smell-a-like comparative advertising battle

10-06-2016

Chanel successively argues trademark case against Bargello, a Dutch perfume producer that had been selling imitation perfumes of well-known cosmetic brands. Its employees had been using (behind-the-counter) lists with the brand name equivalent of its perfumes. Bargello failed in its attempt to argue that this was a legitimate case of comparative advertising.

Read more...

EU to introduce new regime to protect trade secrets

31-05-2016

New legislation represents an attempt to harmonise approach to protecting trade secrets across Europe.

Read more...

Godfather fights again in trademark dispute

30-05-2016

Paramount Pictures, owner of trademarks associated with the acclaimed Godfather trilogy, opposes US trademark applications by online retailer ‘SneakerDon’.

Read more...

Trademark renewals: beware of fraudulent reminders

27-05-2016

Managing the renewal of trademark registrations is vital if IP owners are to effectively maintain rights and ensure they are free for use in key markets. Unfortunately, trademark holders are being targeted by companies masquerading as (fictitious) IP registries, directories and renewals organisations (see our story: Beware false registries targeting IP owners). These companies attempt to dupe IP..

Read more...

Trademark searching: ensuring the availability of new brand names

16-05-2016

It takes time, resources and money to create and launch distinctive and effective brands. But how can you be sure that the brand you have chosen is really yours to use? What if it has been registered or is being used by another party already in such a way that it would conflict with your use? Trademark searching provides a quick and simple means to investigate the availability of your chosen..

Read more...

Changes to EU trademark registration procedures

16-05-2016

Recent reforms to European trademark law may have implications for your registered trademark(s) in the European Union. Here’s a reminder of the key changes.

Read more...

Alex v Alex: Why limitations in trademark law aren't child's play

16-05-2016

As a general rule, the scope of protection of a trademark is limited to the goods and services for which it has been registered. This means that a trademark owner can only enforce a right against trademarks used for similar goods and services. A recent dispute over the trade name Alex illustrates the principle.

Read more...

Trademark event: Join us at INTA 2016 in Orlando

03-05-2016

Visit us at booth #406 at this year's Annual Meeting of the International Trademark Association (INTA) in Orlando, Florida on 21-25 May.

Read more...