An introduction to anti-counterfeiting
Counterfeit activity is a threat to all modern businesses, affecting their profits, their reputation and, in some cases, the safety of their consumers. But, so persistent is the threat – particularly online – that it can be difficult for companies to know where to start. We set out the answers to some frequently asked questions.
Do I need an anti-counterfeiting strategy?
What kind of products are at risk of counterfeiting?
Where are counterfeit goods made?
What can brand owners do to protect their products and brands from counterfeiting?
How does Novagraaf assist brand owners?
For further information or advice on tackling the threat of counterfeit activity, please get in touch with one of our experts. Or fill out the contact form on top of this page.