• Our trademark services: support throughout the trademark life cycle

Our trademark services: support throughout the trademark life cycle

The Novagraaf Group supports clients throughout the entire trademark life cycle: from brand creation and trademark registration to licensing, due diligence and sale. Our trademark attorneys have a strong technical background and commercial focus, in addition to their expertise in national and international IP law, enabling them to provide specialist support and advice to start-ups, SMEs, and national and multi-national corporations in a variety of industry sectors. Click here for further information on our specialist areas and here to find out more about our trademark attorneys.

This is a basic introduction to the trademark services provided by the Novagraaf Group. For further information on the process of obtaining or enforcing marks, or for more detailed advice on our services, including trademark searching, watching and portfolio management, contact us using the contact form at the top right of this page.

Novagraaf’s trademark services: an overview

Broadly, Novagraaf’s trademark services sit within the following processes or categories:

  • Brand development and strategy, including advice on robust brand creation and the possibilities for registration of a proposed brand or product name
  • Searching, including availability and infringement searches
  • Application to registration – application drafting, registration formalities and management of oppositions
  • Watching, e.g. to identify instances of infringement
  • Enforcement and defence, including anti-counterfeiting
  • Portfolio management – portfolio auditing and management strategies
  • Maintenance and renewals – services and technology to ensure rights are kept secure
  • Representation at proceedings – oppositions and revocation proceedings and appeals, and litigation support
  • Licensing and assignment – advising on, reviewing and drafting trademark licences
  • Due diligence, for example during an M&A, sale or portfolio takeover

Novagraaf’s trademark services: further information

You can find out more about Novagraaf’s trademark services and the processes for registering, protecting and maintaining trademark rights using the links above. Alternatively, contact our customer support team, using the contact form at the top right of this page.

  • Trademarks defined

    What is a trademark: protecting your brand, product, company name and logo.

    Service suitable for : MKB Niet MKB
  • Brand development

    Brand development has several definitions. With the development of a brand, we mean the creation of the brand.

    Service suitable for : MKB Niet MKB
  • Trademark registration

    Trademark registration: Key steps for companies looking to obtain national tm rights for their brands and other trade names.

    Service suitable for : MKB
  • Trademark watching

    Registration alone is often not enough. Besides the registration of your trademark, it is also important that the trademark is ‘watched’.

    Service suitable for : MKB Niet MKB
  • Trademark searching

    A trademark search or trademark searching provides you with a quick and easy answer to the question of trademark availability and whether you can use your trademarks undisturbed.

    Service suitable for : MKB Niet MKB
  • International registrations

    Trademark registration: Key steps for companies looking to obtain international or EU TM rights for their company and brand names.

    Service suitable for :  Niet MKB
  • Enforcement

    Trademark enforcement: Novagraaf’s guide to protection and infringement actions

    Service suitable for : MKB Niet MKB
  • Fighting counterfeiting

    Counterfeiting is a growing global problem. Piracy, copying, imitation and the trade in fakes threaten the health, safety and livelihoods of companies and consumers.

    Service suitable for : MKB Niet MKB
  • Portfolio management

    The trademark life cycle: How to audit, maintain and protect your rights via proactive portfolio management

    Service suitable for : MKB Niet MKB
  • Licences

    Licences are an excellent tool for bringing trademarks and/or ideas to the attention of a larger and wider national and international audience.

    Service suitable for :  Niet MKB
  • Slogans, phrases and taglines

    slogans, product phrases and other types of taglines can help companies to build an instantly recognisable brand identity in the minds of consumers

    Service suitable for : MKB Niet MKB
  • Trademark law and registers

    Each country has its own specific rules. Alongside national trademark registers, European and international regulations in the field of trademark law are important.

    Service suitable for : MKB Niet MKB
  • Our expertise

    Novagraaf’s expertise: An introduction to the specialisms of our trademark attorneys in fashion, FMCG, manufacturing, pharmaceuticals and other sectors

    Service suitable for : MKB Niet MKB

Contact form

Send an email

 Receive the newsletter

Call