It takes time, resources and money to create and launch distinctive and effective brands. But how can you be sure that the brand name you have chosen is really yours to use?
England football player has applied to register four trademarks at the UKIPO, covering clothing, footwear and headgear.
Social media networks provide an opportunity to reach and interact with customers in new and, often, more effective ways. But these opportunities are not without risks.
The administrative procedure for obtaining a patent in Japan is similar to that of most other patent systems, and includes the examination of novelty, inventive step and industrial application of the invention.
The production and trade of counterfeit goods in and from the People’s Republic of China is the thorn in the side of many well-known brands, but it’s not only the global giants that are affected.
The number of countries and regions joining the international system for trademark registration on the basis of the Madrid Convention and its Protocol, continues to grow.
It is now only 12 weeks until the 2018 FIFA World Cup in Russia, with the hosts taking on Saudi Arabia match on 14 June. Novagraaf’s Claire Jones examines the IP implications of this headline-grabbing event.
Finding a branded product for sale on an online platform is now commonplace, as we are in an era where e-commerce is skyrocketing. But what are the implications for brand owners?
How is a trademark, containing or composed solely of Asian characters, assessed in the EU?
The research and development (R&D) process can require considerable investment in both time and money.
Some of you may have noticed that Disney’s new heroine is called Vaiana in most parts of Europe and Moana almost everywhere else. Novagraaf’s Anca Draganescu-Pinawin explains the disparity.