novagraaf_logo
closeClose
    • Trademarks & Designsmenu-bracket
      • Trademarks & Designs
          • Strategy & managementmenu-bracket
            Unlock the potential of your brand portfolio
          • Searchingmenu-bracket
            Screening and clearance search with smart pre-selection
          • Registrationmenu-bracket
            Tailored support to maximise your brand potential
          • Watchingmenu-bracket
            Monitor rights efficiently and cost-effectively worldwide
          • Monitoring & prosecutionmenu-bracket
            Protect and enforce rights on- and off-line
          • Renewals & recordalsmenu-bracket
            Flexible renewal and recordal services
          • IP consultingmenu-bracket
            Brand development, audits, licensing, M&A, valuation/monetisation, contract management and more
    • Patentsmenu-bracket
    • Domains →menu-bracket
    • Copyright →menu-bracket
    • Solutionsmenu-bracket
    • People →menu-bracket
    • Insights →menu-bracket
  • Trademarks & Designsmenu-bracket
    • Trademarks & Designs
        • Strategy & managementmenu-bracket
          Unlock the potential of your brand portfolio
        • Searchingmenu-bracket
          Screening and clearance search with smart pre-selection
        • Registrationmenu-bracket
          Tailored support to maximise your brand potential
        • Watchingmenu-bracket
          Monitor rights efficiently and cost-effectively worldwide
        • Monitoring & prosecutionmenu-bracket
          Protect and enforce rights on- and off-line
        • Renewals & recordalsmenu-bracket
          Flexible renewal and recordal services
        • IP consultingmenu-bracket
          Brand development, audits, licensing, M&A, valuation/monetisation, contract management and more
  • Patentsmenu-bracket
  • Domainsmenu-bracket
  • Copyrightmenu-bracket
  • Solutionsmenu-bracket
  • Peoplemenu-bracket
  • Insightsmenu-bracket
  • Contactmenu-bracket
Contactmenu-bracket
More
    • About usmenu-bracket
      • About us
          • About usmenu-bracket
            Proud to support iconic brands and innovative organisations worldwide
          • Mission & visionmenu-bracket
            Discover how we are redefining IP management through dynamic, strategic and personalised services
          • Milestonesmenu-bracket
            Explore our history from our founding 135+ years ago to the present day
          • Our officesmenu-bracket
            18 offices and unique network of specialists delivers local expertise on a global scale 
          • Social responsibilitymenu-bracket
            We strive to positively impact the environment and the global community in which we work and live
          • Governancemenu-bracket
            Innovation, client focus and a passion for IP. Meet our management team
    • Careersmenu-bracket
    • Log inmenu-bracket
    • About usmenu-bracket
      • About us
          • About usmenu-bracket
            Proud to support iconic brands and innovative organisations worldwide
          • Mission & visionmenu-bracket
            Discover how we are redefining IP management through dynamic, strategic and personalised services
          • Milestonesmenu-bracket
            Explore our history from our founding 135+ years ago to the present day
          • Our officesmenu-bracket
            18 offices and unique network of specialists delivers local expertise on a global scale 
          • Social responsibilitymenu-bracket
            We strive to positively impact the environment and the global community in which we work and live
          • Governancemenu-bracket
            Innovation, client focus and a passion for IP. Meet our management team
    • Careersmenu-bracket
    • Log inmenu-bracket
EN
Insights

Insights

Keep up-to-date with important developments in IP, upcoming events and our latest articles
by subscribing to our IP newsletter, Perspectives.
Subscribe
Subscribe
Search

  • Articles
  • FAQs
  • Webinars
  • White papers
  • Testimonials
  • Events
Insights (621)
  • Dispatches from ICANN66: The WHOIS blackout and the rise of the dot brand
    Dispatches from ICANN66: The WHOIS blackout and the rise of the dot brand

    The Internet Corporation for Assigned Names and Numbers (ICANN) held its 66th Annual General Meeting in Montreal earlier this month. Trademark Attorney Laurence Rivière provides a summary of the hot t...
    Read now
  • The puzzle is solved: Rubik’s Cube 3D trademark is invalid
    The puzzle is solved: Rubik’s Cube 3D trademark is invalid

    The EU General Court ruled in October that the iconic puzzle Rubik's Cube does not meet the requirements for registration as a 3D trademark. Louise van de Mortel sets out the decision and what it coul...
    Read now
  • Well, well... EU General Court confirms lack of likelihood of confusion
    Well, well... EU General Court confirms lack of likelihood of confusion

    In Pharmadom v EUIPO, the EU General Court ruled out likelihood of confusion between MediWell and Well and Well. Florence Chapin outlines the ruling.
    Read now
  • Overcoming the language barrier: EU trademarks and conceptual similarity
    Overcoming the language barrier: EU trademarks and conceptual similarity

    Trademark owners with prior rights can oppose the registration of confusingly similar trademarks on the grounds of visual, phonetic and/or conceptual similarities. But, what is meant by conceptual sim...
    Read now
  • G-Star clothing designs not covered by copyright protection
    Copyright

    A recent ruling by the Court of Justice of the European Union (CJEU) found that designer clothing business G-Star is not entitled to copyright protection for its ‘ARC’ and ‘ROWDY’ clothing designs.
    Read now
  • Sweet treats and frightful fancy dress: Halloween IP update
    Sweet treats and frightful fancy dress: Halloween IP update

    Avec Halloween qui gronde autour de nous, nous avons rassemblé quelques mises à jour de jurisprudence " truculentes " et " sucrées " pour nous mettre dans l'ambiance des festivités effrayantes qui s'a...
    Read now
  • Israel, Samoa and Vietnam join International Design system
    Israel, Samoa and Vietnam join International Design system

    In September 2019, it was announced that Israel, Samoa and Vietnam deposited instruments of accession to the international design system at WIPO. Last year, Canada, Belize and San Marino also joined.
    Read now
  • The central role of employee training for GDPR compliance
    The central role of employee training for GDPR compliance

    Integrating the GDPR into the daily life of a business is a far from obvious matter. Developing employees’ awareness of the GDPR and training them to apply it to their daily work is a key element of t...
    Read now
  • Malaysia joins Madrid System for international trademark registrations
    Malaysia joins Madrid System for international trademark registrations

    On 27 September, yet another country deposited its instrument of accession; Malaysia. This means that Malaysia can be designated in an international trademark registration (IR) as of 27 December 2019.
    Read now
  • Non-traditional trademarks: A sign of the times?
    Non-traditional trademarks: A sign of the times?

    Applications for non-traditional trademarks, such as sounds, smells and motion marks, make up only a small percentage of annual trademark applications in the EU. However, their importance is beginning...
    Read now
  • IP and counterculture: Who owns a tattoo?
    IP and counterculture: Who owns a tattoo?

    Quand il s’agit de tatouages, la question qui revient est de savoir qui en a un et ou - mais qu’en est-il de l’artiste qui en a créé le design ? Alastair Rawlence rétablit l'équilibre sur cette épineu...
    Read now
  • Copyright dispute over ‘Stairway to Heaven’ continues to climb in the courts
    Copyright dispute over ‘Stairway to Heaven’ continues to climb in the courts

    It’s one of the 1970’s most recognisable guitar riffs, but the opening of Led Zeppelin’s ‘Stairway to Heaven’ is becoming almost as well known for another reason: the accusation of copyright theft by ...
    Read now
  • Counterfeits worth £5 million seized by the Premier League
    Counterfeits worth £5 million seized by the Premier League

    The English Premier League revealed this month that it had seized more than 160,000 counterfeit items, worth more than £5 million, in the past year.
    Read now
  • When IP meets counterculture: Is graffiti protected by copyright?
    When IP meets counterculture: Is graffiti protected by copyright?

    Graffiti and, more broadly, street art was once considered more of a nuisance than an art form. While the circumstances of its creation may be legally ambiguous, street art has undoubted creative and ...
    Read now
  • Jurisdiction in cases of online infringement
    Jurisdiction in cases of online infringement

    A recent ruling by the Court of Justice of the EU has broadened the options for taking action against online trademark infringement, by giving trademark owners a wider choice of court, as Casper Hemel...
    Read now
  • New technologies: IP protection for graphical user interfaces
    New technologies: IP protection for graphical user interfaces

    With an estimated three billion people using smartphones and other electronic handheld devices worldwide, the importance of obtaining IP protection for graphical user interfaces (GUIs) is only set to ...
    Read now
  • IP in the boardroom: Rethinking the strategic value of IP assets
    IP in the boardroom: Rethinking the strategic value of IP assets

    Selon Chantal Koller, il est essentiel de revoir la place de la propriété intellectuelle au sein même des réunions de dirigeants d’entreprises afin de changer de paradigme et de faire passer la percep...
    Read now
  • University takes on brewing company in beer naming dispute
    University takes on brewing company in beer naming dispute

    Pennsylvania State University (‘Penn State’) has filed suit against Florida-based Sports Beer Brewing Company for trademark infringement over its use of the university’s name, brand and sporting masco...
    Read now
  • Registering character marks: The case of ‘Uncle Sam’
    Registering character marks: The case of ‘Uncle Sam’

    An application to register Uncle Sam as a figurative trademark has been refused by the USPTO on the grounds of its iconic character and cultural significance.
    Read now
  • Know your worth: Measuring brand value
    Know your worth: Measuring brand value

    We all know that a recognisable and trusted brand name is a powerful asset with clear benefits in terms of customer recognition, loyalty and goodwill, reputation and market share. The challenge lies i...
    Read now
23
Novagraaf

Your partner in IP strategy, protection and enforcement

  • Trademarks & Designs
    • Strategy & management
    • Searching
    • Registration
    • Watching
    • Monitoring & prosecution
    • Renewals & recordals
    • IP consulting
  • Patents
    • Strategy & management
    • Searching & analysis
    • Filing strategy & prosecution
    • Renewals
    • Recordals
    • IP consulting
  • Domains
  • Copyright
  • Solutions
    • EasyIP
    • Online Brand Protection
    • EP Validations Portal
    • Innovation Capture
    • End-to-End Solutions
    • Start-ups & SMEs
    • Wine & Spirits
  • People
  • Insights
Subscribe to our newsletter
To keep up-to-date with important developments in IP, subscribe to our monthly IP newsletter, Perspectives.
© 2026 Novagraaf. All rights reserved
Consent choices
  • Legal notice and cookies policy
  • Privacy policy
  • Terms of business