Anca Draganescu-Pinawin manages the intellectual property needs of clients across the entire range of businesses, from SMEs to multinational companies. She specialises in trademarks (portfolio management, pre-litigation and litigation, contract negotiation, and global IP strategies), domain names (strategy and execution, as well as UDRP) and also works extensively with designs and copyright. In addition, Anca works in the increasingly important field of data protection, helping clients meet the compliance requirements of the GDPR.
Anca's background allows her to bring an uniquely precise and nuanced understanding of business needs to her legal advisory work. She combines her knowledge of IP imperatives with pragmatic, operational considerations to offer clients effective, tailor-made strategies. Moreover, Anca is specially positioned to advise clients on IP and data protection-related issues in the larger context of internet law.
Before establishing herself in intellectual property, Anca worked in the corporate and non-profit sectors, as well as in international organisations. She notably has a background in media and as a communications and branding expert, having previously developed and deployed a global branding strategy.
Anca obtained her Masters degree in Law from the University of Geneva. She also holds a Masters degree in Anthropology and the History of Religions from the University of Chicago.
Anca has written extensively on IP and business, and has been published and interviewed in journals both in the professional sphere, as well as in the public sphere, including the WIPO Magazine and Cominmag, in which she has a column. She has also notably contributed to and edited Novagraaf’s comprehensive white paper on intellectual property management for small businesses, which was published in December 2017.
Anca is a member of AROPI.
Areas of expertise
- IP strategy development
- Brand portfolio management
- Conflict (oppositions, negotiations, defense, coexistence)
- Contract drafting & negotiations
- Registered and unregistered designs
- Domain names (strategy & UDRP)
- Availability searches
- Privacy & data protection (GDPR)
- Cosmetics & personal care
- Fashion & textiles
- Oil & gas