Mona Asgari trademark attorney

Mona Asgari

Trademark Attorney

Mona Asgari trademark attorney
London office
+44 (0)20 7469 0950

Mona Asgari is a UK Chartered Trademark Attorney with more than nine years of experience in IP. She has previously worked at city law firms and attorney firms and joined the Novagraaf team in 2022. 

Mona has extensive experience in handling all aspects of trademark clearance, prosecution and enforcement work in a variety of sectors including food and beverages, financial services and media. She has advised a variety of clients from startups to large multinationals in the UK and EU, as well as internationally.

Career history

Mona holds a bachelor’s degree in Multimedia Technology. She subsequently obtained a certificate in Trade Mark Law and Practice from Queen Mary University and a Professional Certificate in Trade Mark Practice from Nottingham Law School.

Work highlights

Mona has built up considerable experience advising on trademark filing strategies, managing portfolios for multinational companies, as well as assisting clients with pre-action negotiations.


Mona is a member of CITMA.


  • English
  • Farsi

Areas of expertise

  • Trademark registration and portfolio management 
  • Trademark prosecution 
  • Trademark filing strategies 
  • Trademark dispute resolution 

Industry specialisms

  • Automotives & aviation
  • Drinks/beverages
  • Fashion & textiles
  • Financial services
  • Food & food technology
  • Sports, travel & entertainment
  • Telecommunications

Latest Insights

News & opinion

Trademark infringement law: Differing indirect confusion definitions in the EU and UK

Trademark disputes can have starkly different outcomes in different jurisdictions, as demonstrated by a number of parallel EU and UK oppositions. UK Trademark Attorney Mona Asgari examines the different positions taken by the EUIPO and UKIPO in a recent opposition based on indirect confusion and emphasises the importance of local representation.

By Mona Asgari,
Trademark infringement law: Differing indirect confusion definitions in the EU and UK

For more information, please contact us