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The 2025 Annual Meeting of the International Trademark Association (INTA) will take place in San Diego, California, USA from 17-21 May. If you're attending, why not schedule a meeting with Novagraaf's delegation of IP experts?
Join us to explore the tension between IP and politics using real-world cases, from the Obama Hope poster to Trump and IKEA v Vlaams Belang, and learn how to navigate IP conflicts, clear IP for use in campaigns, and protect and enforce your valuable assets before major announcements
The European Patent Office (EPO) published its second study on innovation in cancer technologies in February, revealing that Europe leads the way in oncology startups but lags behind the United States and China in cancer innovation. Nadège Lagneau explores the key findings, including the central role played by public research in European oncology innovation.
This June, ECTA heads to Berlin under the theme ‘Bears on the Loose’ to explore the evolving IP landscape in a purposefully playful and engaging spirit. We hope to see you there!
It is not uncommon for brands to rebrand to ‘refresh’ or ‘reinvent’ themselves. However, any rebranding strategy must consider the need to clear and register any new trademark that you plan to use, as Megan Taylor explains.
By blurring the line between counterfeiting and legality, the phenomenon of ‘Pingti’ is shaking up the world of high-end goods. Férielle Metekalerd explains what a Pingti is and what the quiet luxury trend means for luxury brand protection strategies.
Discover why you should run a new trademark search, from the risk of trademark conflict to the need to ensure you choose a registrable trademark before launch.
Costa Rica has become the latest country to join the list of EPO validation states after the European Patent Office and Costa Rica’s Ministry of Justice and Peace signed a historic agreement for the validation of European patents.
In January 2025, the French Football Federation (FFF) successfully opposed an EU trademark depicting a highly stylised rooster similar to its distinctive logo. Florence Chapin examines the EUIPO rooster trademark opposition decision, the EU General Court's ruling and the implications for holders of figurative marks.