New perspectives on intellectual property
Look at your IP through a new lens. Novagraaf combines law firm know-how and capabilities with the innovations and efficiencies of a global IP service provider.
Welcome to Novagraaf
Connecting IP perspectives
Looking to take your approach to IP management to the next level? Partner with us to benefit from business-focused legal advice that is fully integrated with efficiency-gaining administrative processes and tailored IP support.
About us
A global network of specialists
330+
IP professionals
1
Leading trademark representative in the EU, with the most EUTMs and IRs under management at EUIPO and WIPO
30,000+
Clients around the world
Our latest thinking
Hot topics
The central role of employee training for GDPR compliance
Integrating the GDPR into the daily life of a business is a far from obvious matter. Developing employees’ awareness of the GDPR and training them to apply it to their daily work is a key element of the process. Anca Draganescu-Pinawin explains why.
Hot topics
Who owns the IP in a meme?
You can’t escape memes on social media these days, so it’s no surprise to find that corporations are beginning to get in on the act.
Hot topics
Non-traditional trademarks: A sign of the times?
Applications for non-traditional trademarks, such as sounds, smells and motion marks, make up only a small percentage of annual trademark applications in the EU. However, their importance is beginning to grow.
News & opinion
Malaysia joins Madrid System for international trademark registrations
On 27 September, yet another country deposited its instrument of accession; Malaysia. This means that Malaysia can be designated in an international trademark registration (IR) as of 27 December 2019.