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Premier Inn can ‘Rest Easy’ in UK trademark dispute with easyGroup  
News & opinion

Premier Inn can ‘Rest Easy’ in UK trademark dispute with easyGroup  

Premier Inn has successfully defended a trademark infringement case brought by easyGroup concerning the use of the phrase ‘rest easy’, highlighting the limits of trademark protection where commonly used language is involved and reinforcing the importance of context and consumer perception in brand disputes. 

By Mona Asgari,
Premier Inn can ‘Rest Easy’ in UK trademark dispute with easyGroup  
News & opinion

Airbnb trademark ruling clarifies limits of ‘advertising services’ in class 35

The General Court of the EU has confirmed the partial revocation of the Airbnb trademark for ‘advertising services’ (class 35), finding that a business promoting its own offerings does not constitute an ‘advertising service’ aimed at third parties – a key legal lesson for branding strategies.

By Laetitia Cardi,
Airbnb trademark ruling clarifies limits of ‘advertising services’ in class 35
News & opinion

IP rights and innovation: Connecting the dots between inventions and IP 

Intellectual property (IP) rights play a vital role in helping inventors protect and defend the names of products or services (trademarks), the aesthetic aspects of creations (designs) and the innovations themselves (patents). In this short guide, Matthieu Boulard examines the intersection between IP rights and the process of innovation.

By Matthieu Boulard,
IP rights and innovation: Connecting the dots between inventions and IP