Corporate approaches to IP management have varied considerably over the years, driven in part by changes to business structures and practices, as well as to stakeholder understanding of the role and value of intangible assets.
Frequently bloated with unused registrations or starved by gaps in coverage, a thorough audit of your trademark assets could help you to identify ways to streamline and exploit your portfolio, saving you money while also improving the efficiency of your assets.
A handy checklist of IP actions to take post pre- and post-Brexit.
Counterfeit activity is a threat to all modern businesses, affecting their profits, their reputation and, in some cases, the safety of their consumers. This white paper sets out five steps to success when targeting the trade in fakes, and provides answers to some frequently asked questions
A company's brand value and/or its product or innovation portfolio are key value differentiators, providing plenty of strategic reasons for merger or acquisition (M&A) activity. However, transferring and updating IP ownership is rarely a simple procedure. In this white paper, we set out common pitfalls and the key steps for success.
Welcome to the latest edition of Perspectives, Novagraaf’s specialist journal of intellectual property management.
With the next ‘meaningful vote’ delayed until 12 March, pressure has grown on the UK government to exclude no-deal as an option for Brexit – and, if necessary, to request an extension to Article 50. This has resulted in further votes being scheduled for 13 and 14 March. As we wait for the outcome of those votes, our updated Brexit white paper provides a helpful overview of the current situation for IP, and what brand owners can do to prepare themselves whatever the Brexit outcome.
Novagraaf’s Anca Draganescu-Pinawin provides a brief introduction to the General Data Protection Regulation (GDPR), and explains how to develop and execute a data management strategy that is compliant with the regulation.
In this special 130-year anniversary issue of Perspectives, produced for this year's INTA Annual Meeting, we look in detail at some of the key issues facing IP professionals today.