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When creating a brand extension strategy, IP owners could learn much from the easyGroup’s approach to strategic brand development and effective IP management.

Unique to European law, trademark seniority claims provide a practical and economical tool for trademark owners looking to consolidate national registrations. Nonetheless, seniority claims should be handled with caution to avoid irreversible consequences, as Pauline Pilaudeau explains. 

The Indian Patent Office has issued a FAQ document clarifying the time limits and periods covered for declarations of use relating to patents granted in the country. We summarise the key points discussed.