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Celebrating intellectual property and traditional knowledge this Halloween
Are intellectual property and traditional knowledge friends or foes? Discover the IP mechanisms that protect folklore and indigenous knowledge this Halloween.
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Are intellectual property and traditional knowledge friends or foes? Discover the IP mechanisms that protect folklore and indigenous knowledge this Halloween.
When creating a brand extension strategy, IP owners could learn much from the easyGroup’s approach to strategic brand development and effective IP management.
Unique to European law, trademark seniority claims provide a practical and economical tool for trademark owners looking to consolidate national registrations. Nonetheless, seniority claims should be handled with caution to avoid irreversible consequences, as Pauline Pilaudeau explains.
The Indian Patent Office has issued a FAQ document clarifying the time limits and periods covered for declarations of use relating to patents granted in the country. We summarise the key points discussed.
When creating or launching a new product to market, it’s tempting to think in terms only of patent or trademark rights. However, many products comprise a mix of different types of intellectual property, including patent, trademark, design, copyright and related rights.
Starting your intellectual property audit now will provide the insights and foundation necessary to prepare your budget and activities for the coming year. Get started today with our helpful checklist of trademark auditing activities.
With trademark attorneys uniquely placed at the cross-section of legal, product and business consulting, a broader range of skills is required to support clients and adapt to new industry trends and technologies. Little wonder this year’s MARQUES conference takes as its theme the ‘many traits of the trademark expert’, says Luke Portnow.
A ruling by the European Patent Office’s Board of Appeal has clarified the allowability of amended claims via ‘intermediate generalisation’. Martin Kohrs outlines the decision and what it means in practice.
IP isn’t always the first priority for a business preparing for an initial public offering (IPO); however, the sooner you start thinking about your IP assets, the better prepared you’ll be.
Connecting trademarks and brands can enable IP owners to identify ways to save costs and build value. Maartje Broekmans explains how to match trademark and brand portfolios, assess gaps in protection and build a brand hierarchy with an IP audit.
Two world-famous sportswear brands recently came head-to-head in a battle over the trademark ‘footware’, with Puma objecting to Nike’s trademark on the basis that it is not eligible for protection, as Lisanne de Vries explains.
Marketing teams and their legal advisers naturally differ in their approach to brand and trademark creation. The former often preferring product names that their more risk-averse legal colleagues consider too ‘descriptive’ from a trademark perspective. How do you find the right balance?