The IP sector's use of emerging technologies, such as artificial intelligence (AI), looks set to be a key talking point at this year's Annual Meeting of the International Trademark Association (INTA 2024).
After registered protection is obtained, how can an IP right holder further develop and strengthen a brand? One way is by developing a family of marks.
The EU Intellectual Property Office (EUIPO) and Taxation and Customs Union (DG TAXUD) have published their annual report on seizures of counterfeit goods in the European Union. Here, we summarise some of its key findings.
While slogans are a widely used advertising and branding tool, they are not easy to protect as trademarks in the EU due to their often-laudatory nature, as Perrine Waendendries explains.
With sponsorship of major events, such as this summer’s Olympic and Paralympic Games, costly and highly competitive, many companies seek other ways to grab the public’s attention. But ‘ambush marketing’ can pose risks as well as opportunities, as Maxime Schoots discovers.
As sports lovers worldwide eagerly await the launch of the 2024 Olympics and Paralympics in Paris this July and August, a complex game of IP protection is unfolding behind the scenes, as Frouke Hekker discovers.
As the excitement builds for the 2024 Olympic and Paralympic Games in Paris, companies across the globe are eager to share their enthusiasm and support for the world's largest sporting event. But, is it possible to do that legally if you are not an official sponsor of the Games?
During the last few years, there have been some major world events causing seismic shifts in the global economy and the landscape in which we live and work. As another year starts, it is a good time to reflect on the changes facing the IP sector. Vanessa Harrow outlines three changes that are likely to affect IP owners this year.
In November 2023, the EU General Court considered the likelihood of confusion between the trademark application for 'Nivea Skin-Identical Q10' and the existing 'SkinIdent' registration, as Florence Chapin explains.
Negotiators from the European Parliament and the Council of the EU have reached a political agreement on the reform of EU Geographical Indications for agricultural products, wines and spirits. Florence Chapin outlines its implications.
Who is liable for the sale of counterfeit goods on e-commerce platforms, such as online marketplaces? In our 14 November webinar, our experts took a deep dive into EU case law on liability for the sale of counterfeit goods online and share monitoring and enforcement best practices for online marketplace brand protection.
Amazon is to become the first online marketplace to join the IP Enforcement Portal (IPEP), a centralised platform created by EUIPO to exchange information related to IP enforcement.