Insights

Intellectual property (IP) can be complicated, so it’s little wonder that it’s not well understood by the public at large. Take our quiz to see if you can identify which of these commonly held beliefs about trademark protection, registration and branding are true.

Since the launch of the UPC system on 1 June 2023, holders of European patents and European patents with unitary effect (‘unitary patents’) have been able to bring actions against third parties in a single legal procedure. 

As of 1 June 2023, organisations can benefit from the new unitary patent and Unified Patent Court system in Europe. We set out the answers to some frequently asked questions about this new European patent right in our updated white paper 'The Unitary Patent: A practical guide'.

Since 1 June 2023, the Unified Patent Court (UPC) has replaced national courts as the court of jurisdiction for infringement and invalidity actions relating to unitary patents and European patents that have not been opted out from the new court system.

More than 18 months after Russia invaded Ukraine, the war continues to ravage the region. Marion Mercadier considers the situation from a trademark law perspective by examining related trademark refusals and registrations.

With many interrelated legal and commercial risks to negotiate and overcome, establishing an efficient and effective brand development strategy is easier said than done. Watch our recent webinar for practical insights on how to mitigate and manage legal and commercial challenges in a cost-effective and commercially focused way. 

IP rights provide an invaluable means for protecting the heart and soul of a brand. That's why identifying what trademarks to protect and proactively maintaining those rights is so crucial to the brand development process.

Does the use of a trademark in a connected sector constitute genuine use of that mark? What if that mark is used in differing forms? Florence Chapin outlines a recent EU General Court ruling that provides some answers.

Which court has competency when trademark infringement takes place online? A recent CJEU ruling considered this question in the context of a dispute over meta tag and Google Ads trademark infringement. Volha Parfenchyk outlines its implications.