Exploring the future of brands
Watch our recent webinar on 'non-traditional trademarks' for practical advice on registering colours, holograms, multimedia and even sounds as trademarks.
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Looking to take your approach to IP management to the next level? Partner with us to benefit from business-focused legal advice that is fully integrated with efficiency-gaining administrative processes and tailored IP support.
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Webinars et évènements
Rencontrez nos experts Novagraaf à la 36ème conférence annuelle MARQUES
Rencontrez nos spécialistes de la propriété intellectuelle lors de la prochaine conférence annuelle de MARQUES, dont le thème de cette année est "Comment la durabilité et la technologie façonneront l'avenir des marques", à Madrid en septembre.
Webinars & events
Webinar: Best practices for protecting 'non-traditional' trademarks
As companies increasingly turn to innovative trademarks, such as colour, sound, holograms and motion marks, to differentiate themselves from competitors, questions arise as to how to protect these trademarks effectively. Register for our webinar recording to discover the answers.
News & opinion
Defining the relevant public: Why the 'Spinning' trademark is still rolling
The EU General Court has issued its decision in the decade-long dispute over the 'Spinning' trademark, as used for exercise-related goods and services. Aurélie Guetin cycles back to take a look at the proceedings.
Hot topics
Trademark protection: Eight reasons why you should start early
In the rush to launch a new business, product or service, businesses often fail to consider trademark protection for key elements of their branding. Laura Morrish shares eight reasons for starting the trademark process early in the brand creation process.
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