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News & opinion

Trademark enforcement lessons: ZANA, Zara and PR

Stop the Press! 'HOUSE OF ZANA' has been found to be different from 'ZARA'.  To many, this will not have come as a surprise.  When trademark applications are opposed, applicants (and/or their representatives) are familiar with the argument “the marks only differ by one letter”.  Increasingly, that argument does not bear much weight at the UK IPO Tribunal Section.

By Luke Portnow,
Trademark enforcement lessons: ZANA, Zara and PR