Dairy alternative Oatly has overcome objections to its slogan, ‘It’s like milk, but made for humans’, potentially offering a new way for vegan and vegetarian brands to protect plant-based trademarks in the EU.
Oatly slogan succeeds where other plant-based trademark applications have failed
In response to a 2019 CJEU decision on collective marks, INTA has filed an amicus brief before EUIPO’s Grand Board of Appeal to set out its views on genuine use. Doddy Wolfs explains what the ruling and INTA’s submission could mean for owners of collective marks.
Collective marks in the EU: What constitutes genuine use?
Since the UK left the EU on 31 December 2020, UK-based businesses and citizens are no longer eligible to own or renew .eu domain name registrations.
Brexit and domain names: Leave.EU's EU move
Read answers to some of the most frequently asked questions about Brexit and IP, from cloning of EU trademark and design rights to conversions, renewals, representation, customs applications, geographical indications, SPCs and much more.
Brexit and IP: Your FAQs answered
Decision in 'Frigidaire' provides a reminder of the importance, yet difficulty, of quantifying and assessing genuine use. Trademark owners cannot be reminded enough of the vigilance that is necessary in this area.
Frigidaire: EU General Court casts a chill on the notion of genuine use
The soccer world has been in mourning since 25 November, after Diego Maradona died at the age of 60 following a cardiac arrest. One of the greatest football players of all time, Maradona is also well known among IP professionals for his 2019 dispute with Dolce & Gabbana, as Léa de Ladoucette explains.
Maradona: A giant on the pitch, but also in the courts
With the ongoing COVID-19 crisis providing added incentive, consumers are increasingly turning to digital channels to access products and services. The recent phenomenon of influencer marketing offers both opportunities and pitfalls for brand owners, says Casper Hemelrijk.
The risks and rewards of influencer marketing
The European Court of Justice of the EU (CJEU) has found that Ferrari can retain the trademark rights to the Testarossa brand, even though production of the iconic sports car was discontinued in the 1990s, as Theo Visser explains.
Ferrari back on the grid with Testarossa trademark
The UK’s departure from the EU at the end of this year will change the territorial requirements for genuine use of EU and UK trademarks, as Vanessa Harrow explains.
Brexit and IP: Preparing for new in-use requirements
An essential device to fight the spread of COVID-19, the mask now represents a retail market in its own right. Marine Dissoubray spells out the IP implications.
IP and the spread of COVID-19 masks
Many companies estimate the health and relative worth of their IP portfolios based on size alone. However, those IP rights could be worth far less if the following checks and balances are not also considered.
Auditing trademark portfolios: a step-by-step guide
On 31 December, the Brexit transition period will come to an end and the UK will officially leave the EU. Vanessa Harrow looks in detail at the implications for trademark and design rights, including ongoing contentious proceedings.
Brexit and IP: Preparing for the end of the transition period