Such has been the success of the comedy movie Fack ju Göthe, its production company sought to register the title as a word mark. Casper Hemelrijk examines the public policy and morality objections within both the European and Benelux trademark contexts.
Brazil’s accession to the Madrid System, on 2 October this year, is good news for businesses that operate globally/in the Americas.
The Madrid System for the international registration of marks offers brand owners the opportunity to apply and maintain protection for trademarks in 105 countries via one single procedure, in one language and one set of fees.
A robust anti-counterfeiting strategy is crucial for all brands as the trade in fakes continues to grow.
The Chartered Institute of Trade Mark Attorneys (CITMA) recently issued a warning to members about scam trademark renewal letters.
Dog-sitting service Hairbnb may be forced to change its name after receiving a cease and desist letter from online rental marketplace Airbnb. An effective trademark watching strategy could have saved both businesses a headache.
Last week, adidas suffered a third loss in its attempt to safeguard its three stripes trademark when the EU General Court dismissed the sportswear manufacturer’s appeal and confirmed EUIPO’s earlier decision of trademark invalidity.
One of the most popular panel discussions at this year’s INTA conference examined possible methods of IP protection for fictional characters. Panelist Chantal Koller sets out the European perspective.
The wine and spirits sector has had a busy first half of 2019 in trademark terms. Florence Chapin picks some highlights from around the globe.
Back in October 2018, the General Court of the EU decided that energy drink Red Bull and alcoholic drink Flügel were not similar products. By calling on its reputation, however, Red Bull has found a way to fight back, as Casper Hemelrijk explains.
The Vita Group has recently been successful in its ongoing dispute over the registration of the descriptive term ‘Talalay’. Vanessa Harrow sets out the ruling and the steps businesses can take when faced with a similar issue.
The Chinese government is seeking to create a more favourable climate for investment and innovation by tightening its trademark legislation.