Following news that Nestlé has had to rebrand its ‘Incredible Burger' after a Dutch court found the brand name too similar to the 'Impossible Burger’, Chantal Koller sets out the risks of using laudatory terms in brand names.
The Comité Champagne has successfully challenged the attempt by Czech company Breadway to trademark the term ‘Champagnola’ for use on baked goods, as Manon Brodin explains.
A robust anti-counterfeiting strategy is crucial for all brands as the trade in fakes continues to grow. To mark this year's World Anti-Counterfeiting Day, we set out advice on how to get started.
A recent case examined whether a rights holder could enforce a trademark within the registration grace period, even if the right is subsequently revoked for non-use. Laura Morrish sets out the ruling and explains the importance of regular portfolio reviews to ensure valuable marks are in use.
In Gömböc, the Court of Justice of the European Union (CJEU) has provided some welcome guidance on trademarking designs in the EU.
COVID-19 has changed the ways in which trademark professionals manage routine tasks. While technology has enabled many of us to rapidly transition to working from home, obtaining necessary signatures now requires even more advance planning.
Novagraaf is very proud to be working with Gabicci, a heritage brand from the 1970s. Alastair Rawlence explains the role of IP in the revival of a beloved fashion brand.
Pandemic panic has driven acute increase in demand for goods, services and information online. Novagraaf’s Anca Dragnescu-Pinawin sets out the IP implications for brand owners.
Websites that provide a platform for third parties to sell products now represent some of the world’s most successful businesses. But, the fast-moving nature of e-commerce means that issues around trademark infringement are only now being addressed.
The full impact of COVID-19 on businesses, individuals and world economies is still unknown, but where some see challenges, others see opportunities or chances to help, as Novagraaf's Vanessa Harrow explains.